Trinny Woodall is a name that many remember from the hit makeover show What Not to Wear, but in recent years, she has reinvented herself as a powerhouse in the beauty industry. From giving fashion advice on TV to building a multi-million-pound cosmetics empire, her journey is nothing short of inspiring. And now, in 2025, Trinny is still going strong, proving that success can come at any age if you have the passion and determination to chase it.
Life Before Business: A Fashionable Start
Trinny’s rise to fame began in the mid-90s when she and her close friend Susannah Constantine started their fashion column Ready to Wear in The Daily Telegraph. Their approach was refreshingly real—they used themselves as models, showing everyday women how to embrace high-street fashion in an accessible way.
The column’s success led to television opportunities, and soon, Trinny and Susannah became household names with their hit BBC show What Not to Wear. Their no-nonsense, yet empathetic approach to style transformation resonated with audiences worldwide. This success carried them through multiple TV shows, including Trinny & Susannah Undress…, and appearances on This Morning, The Today Show, and even The Oprah Winfrey Show.
Alongside their television careers, the duo co-authored several best-selling books, including The Body Shape Bible and What You Wear Can Change Your Life, topping both The Sunday Times and The New York Times best-seller lists. It seemed like Trinny had firmly established herself in the fashion world—but she wasn’t done yet.
A Bold Leap into Business
At the age of 53, when many might consider slowing down, Trinny took the biggest gamble of her life—she launched her own cosmetics brand, Trinny London, in 2017. What started as a passion project in her kitchen has since grown into a beauty empire, proving that it’s never too late to start anew.
Her business began with stackable makeup pots designed for busy women over 35, but by 2022, she had expanded into skincare. The brand’s ethos revolves around inclusivity and personalization, something Trinny strongly believes in. Her approach worked wonders—by 2024, Trinny London had over 1.2 million customers and was valued at a staggering £180 million, according to The Times.
Sacrifices & Hard Decisions
Trinny’s journey wasn’t without sacrifices. To fund her business, she made a gut-wrenching decision—selling her beloved four-bedroom Notting Hill home, along with £60,000 worth of designer clothes.
“I worked hard for ten years on TV and saved up to buy that house,” she revealed to The Times. “I put my all into it. But I knew I couldn’t start a business in heavy debt.”
It was a tough call, but one that ultimately paid off. Her brand’s success skyrocketed, and in 2024, she celebrated the opening of her first brick-and-mortar store—a significant milestone for a brand that began entirely online.
Facing Ageism in the Business World
Despite her undeniable success, Trinny has faced ageism in the business world. Investors repeatedly questioned whether she would be able to run her company in a decade.
“They’d say, ‘We’re just worried, will you really be able to run the business in ten years’ time?’” she shared in a 2024 interview with The Daily Telegraph. “I was getting that when I was, like, 51. That’s probably the most extreme ageism I’ve encountered.”
But Trinny didn’t let the doubts slow her down. She continued to innovate, growing her business and proving that passion and dedication matter more than age.
Her First Taste of Business: The Dot-Com Era
Interestingly, Trinny London wasn’t her first entrepreneurial venture. Back in 1999, she raised a whopping £7 million for an online business in just three months—an unheard-of feat even today. Unfortunately, the dot-com bubble burst, and the business couldn’t prove its profitability.
Despite the setback, Trinny walked away with valuable lessons about resilience, fundraising, and market dynamics—insights that would later help her build Trinny London into a powerhouse brand.
Trinny’s Personal Life & Net Worth in 2025
Born on February 8, 1964, Trinny Woodall turned 61 in 2025, but you wouldn’t guess it by looking at her—she radiates energy and passion for her work. She has one daughter, Lyla Elichaoff, whom she shares with her late ex-husband, Johnny Elichaoff.
As of 2025, her estimated Trinny Woodall Net Worth is around £200 million, thanks to the skyrocketing success of Trinny London. She continues to be hands-on with her brand, making personal connections with customers and keeping her finger on the pulse of the beauty industry.
The Secret to Her Success? Trust & Connection
One of the biggest reasons Trinny London has resonated with so many women is the trust Trinny has built with her audience. “You know, purchasing is about trust,” she told Forbes in 2021. “Building that trust is something I probably learned to do in the 2000s… you have to create that intimacy and see what really makes people tick.”
Her ability to connect with people—whether through her TV shows, social media, or in-store experiences—has been a game-changer. Trinny is deeply involved in her brand, often going live on Instagram to chat with customers, share skincare tips, and personally recommend products.
Major Business Milestones
Year | Milestone |
1996 | Started Ready to Wear column in The Daily Telegraph |
2001 | Launched What Not to Wear on BBC |
2017 | Founded Trinny London |
2022 | Expanded into skincare products |
2024 | Opened the first Trinny London flagship store |
2025 | Estimated Trinny Woodall Net Worth reaches £200 million |
Disclaimer
This article is based on publicly available information and estimates regarding Trinny Woodall Net Worth. Financial figures are subject to change and should not be considered definitive. Always refer to official sources for the most accurate information.